Indie rock star Jennifer Herrema pairs with Volcom on jeans collection

Cowboys and rock rock co-front-runner, so it is reasonable indie rock Herrema will eventually and goddess Jennifer her own jeans collection, a repair action, thin connect series, shredded to design, out of hell fusion two impossible extreme: high-end fashion and "hesher" culture (hesher is untidy hair, music lovers headbanger various slang term). Bess tsukihime ba xizhimennei cult film "that accords with heavy metal parking lot", you get the picture.Six feet high, with heavy blonde bang, pout and Mick jagger is often not smoke hanging her mouth, Herrema is our era nico, underground rock idols and statistical model blessing. She looks and her life manner consistent with - 24/7 rock rock and closing stages. In Los Angeles, music stage of her unique style known: customize deconstruction jean, this is her sewing leather or fabric tapes and any care about her eyes, with large Ralph lauren plaid shirt, cowboy boots and inclination to dye foxtails is trailing wearing her, stick at her belt ring.

It's no surprise she's been approached in the past to affix her name to a brand. But not until self-styled "outlaw" surf skate brand Volcom came calling last year, looking for help amping up its women's division, did she take the plunge. For Volcom, the launch of Herrema's jeans this year marks the company's first time entering into a design collaboration with a musician. And the new line, released as part of Volcom's Road Tested collection, exudes the unique blend of influences that shaped Herrema, frontwoman for the band RTX